[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.icshop.cz\/era-nehmotneho-businessu\/#Article","mainEntityOfPage":"https:\/\/www.icshop.cz\/era-nehmotneho-businessu\/","headline":"\u00c9ra nehmotn\u00e9ho businessu","name":"\u00c9ra nehmotn\u00e9ho businessu","description":"Dost mo\u017en\u00e1 by bylo mo\u017en\u00e9 uv\u00e9st v\u00a0n\u00e1zvu up\u0159esn\u011bn\u00ed, \u017ee se jedn\u00e1 o podnik\u00e1n\u00ed v\u00a0\u00e9\u0159e nehmotn\u00e9ho sv\u011bta. Proto\u017ee v\u00a0takov\u00e9m \u010d\u00edm d\u00e1l t\u00edm v\u00edce fungujeme a sf\u00e9ra podnik\u00e1n\u00ed nen\u00ed pro danou problematiku v\u00fdjimkou. \u00a0 V\u00a0mnoh\u00fdch sf\u00e9r\u00e1ch businessu jsou dnes jedin\u00fdmi hmotn\u00fdmi artefakty,…\n

\u010ct\u011bte v\u00edce<\/a><\/p>","datePublished":"2025-03-02","dateModified":"2025-03-02","author":{"@type":"Person","@id":"https:\/\/www.icshop.cz\/author\/#Person","name":"","url":"https:\/\/www.icshop.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/b70ca3e57a61efa655568ea1bab21ec867ae74beaf8b182b9ca53fe6fcb8cee7?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/b70ca3e57a61efa655568ea1bab21ec867ae74beaf8b182b9ca53fe6fcb8cee7?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"icshop.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.icshop.cz\/wp-content\/uploads\/img_a298331_w1935_t1508731306.jpg","url":"https:\/\/www.icshop.cz\/wp-content\/uploads\/img_a298331_w1935_t1508731306.jpg","height":0,"width":0},"url":"https:\/\/www.icshop.cz\/era-nehmotneho-businessu\/","wordCount":505,"articleBody":"Dost mo\u017en\u00e1 by bylo mo\u017en\u00e9 uv\u00e9st v\u00a0n\u00e1zvu up\u0159esn\u011bn\u00ed, \u017ee se jedn\u00e1 o podnik\u00e1n\u00ed v\u00a0\u00e9\u0159e nehmotn\u00e9ho sv\u011bta. Proto\u017ee v\u00a0takov\u00e9m \u010d\u00edm d\u00e1l t\u00edm v\u00edce fungujeme a sf\u00e9ra podnik\u00e1n\u00ed nen\u00ed pro danou problematiku v\u00fdjimkou.\u00a0V\u00a0mnoh\u00fdch sf\u00e9r\u00e1ch businessu jsou dnes jedin\u00fdmi hmotn\u00fdmi artefakty, s\u00a0nimi\u017e jedinec \u010di dokonce cel\u00e9 funguj\u00edc\u00ed spole\u010dnosti nakl\u00e1daj\u00ed, pov\u011bt\u0161inou pouze notebook, tablet, \u010di chytr\u00fd mobiln\u00ed telefon. Bez v\u0161eho ostatn\u00edho se mnoz\u00ed podnikatel\u00e9 \u010di zam\u011bstnanci v\u00a0oblasti obchodu dok\u00e1\u017ei ji\u017e celkem dob\u0159e obej\u00edt.\u00a0Pom\u011brn\u011b paradoxn\u00edm jevem je pak to, \u017ee pomoc\u00ed\u00a0v\u00fd\u0161e popsan\u00e9ho \u201eni\u010deho\u201c dok\u00e1\u017e\u00ed podnikav\u00ed jedinci nastartovat procesy, na jejich\u017e konci stoj\u00ed spokojen\u00fd z\u00e1kazn\u00edk, kter\u00e9mu jsou bu\u010f dod\u00e1v\u00e1ny ur\u010dit\u00e9 slu\u017eby (takt\u00e9\u017e \u010dasto nehmotn\u00e9ho, neviditeln\u00e9ho charakteru), ale n\u011bkdy dokonce t\u00e9\u017e produkty, je\u017e jsou zcela jasn\u011b fyzicky vymezeny \u2013 lze na n\u011b pohled\u011bt, s\u00e1hnout si na n\u011b a vyu\u017e\u00edvat je k\u00a0nejr\u016fzn\u011bj\u0161\u00edm \u00fa\u010del\u016fma \u010dinnostem.\u00a0Jako ti d\u00e1vn\u00ed alchymist\u00e9 tak sou\u010dasn\u00ed obchodn\u00edci doslova \u201ekouzl\u00ed\u201c s\u00a0nehmotnem a p\u0159etv\u00e1\u0159\u00ed jej v\u00a0soci hmatateln\u00e9ho a uplatniteln\u00e9ho v\u00a0b\u011b\u017en\u00e9m \u017eivot\u011b (asi jako ten p\u0159\u00edpad, kdy se u\u010denci na dvo\u0159e panovn\u00edk\u016f sna\u017eili zhmotnit tmu \u010di prov\u00e9st jin\u00e9, pro ostatn\u00ed nemysliteln\u00e9, kousky).\u00a0Jako konkr\u00e9tn\u00ed p\u0159\u00edklady lze podobn\u00e9ho \u010darov\u00e1n\u00ed lze uv\u00e9st kup\u0159\u00edkladu n\u00e1sleduj\u00edc\u00ed oblasti businessu:\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Obchodn\u00edci se zlatem \u010di jin\u00fdmi kovy nemusej\u00ed za cel\u00fd sv\u016fj \u017eivot p\u0159ij\u00edt do kontaktu s\u00a0jedin\u00fdm gramem t\u011bchto nerost\u016f, a p\u0159esto se mohou zasluhovat na tom, \u017ee se b\u011b\u017en\u00fdm z\u00e1kazn\u00edk\u016fm dostanou do rukou \u0161perky na zak\u00e1zku, s\u00a0nimi\u017e pak tito zpe\u010de\u0165uj\u00ed tak v\u00fdznamn\u00e9 \u017eivotn\u00ed ud\u00e1losti, jak\u00fdmi jsou svatby, narozen\u00ed d\u00edt\u011bte do rodiny i jin\u00e9.\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Prodejci anga\u017euj\u00edc\u00ed se na trz\u00edch se softwarem takt\u00e9\u017e velice \u010dasto nestoj\u00ed za jeho v\u00fdvojem \u010di konkr\u00e9tn\u00edm zpracov\u00e1n\u00edm, a nav\u00edc d\u00edky internetov\u00e9mu prodeji se takto zhotoven\u00e9 \u201eprodukty\u201c dost\u00e1vaj\u00ed ke sv\u00fdm spot\u0159ebitel\u016fm bez pot\u0159eby jak\u00e9hokoli hmatateln\u00e9ho m\u00e9dia \u2013 z\u00a0webu si je klient jednodu\u0161e nainstaluje p\u0159\u00edmo do sv\u00e9ho v\u00fdpo\u010detn\u00edho za\u0159\u00edzen\u00ed.\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Producenty (je\u017e lze pova\u017eovat za businessmany v\u00a0oblasti filmov\u00e9ho pr\u016fmyslu) sice financuj\u00ed \u010dinnosti, kter\u00e9 se bez hmotn\u00e9ho vybaven\u00ed neobejdou \u2013 je zapot\u0159eb\u00ed kamer, kost\u00fdm\u016f a dal\u0161\u00edho vybaven\u00ed k\u00a0tomu, aby filmov\u00fd sn\u00edmek mohl vzniknout \u2013 ov\u0161em jejich anga\u017em\u00e1 v\u00a0cel\u00e9m projektu spo\u010d\u00edv\u00e1 nej\u010dast\u011bji v\u00a0komunikaci s\u00a0dal\u0161\u00edmi zainteresovan\u00fdmi stranami, k\u00a0n\u00ed\u017e (krom\u011b ji\u017e zmi\u0148ovan\u00fdch v\u00fdpo\u010detn\u00edch technologi\u00ed) vyu\u017e\u00edvaj\u00ed nav\u00edc snad jen mo\u017en\u00e1 tu\u017eku a pap\u00edr. 4.5\/5 - (8 votes) "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"\u00c9ra nehmotn\u00e9ho businessu","item":"https:\/\/www.icshop.cz\/era-nehmotneho-businessu\/#breadcrumbitem"}]}]