[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.icshop.cz\/darek-neni-na-skodu\/#Article","mainEntityOfPage":"https:\/\/www.icshop.cz\/darek-neni-na-skodu\/","headline":"D\u00e1rek nen\u00ed na \u0161kodu","name":"D\u00e1rek nen\u00ed na \u0161kodu","description":"My lid\u00e9 se pochopiteln\u011b nebr\u00e1n\u00edme, kdy\u017e n\u00e1m chce n\u011bkdo n\u011bco d\u00e1t. Dary a pozornosti r\u00e1di p\u0159ij\u00edm\u00e1me, pokud tyto tedy z na\u0161eho \u00fahlu pohledu aspo\u0148 za n\u011bco stoj\u00ed. A kdy\u017e od n\u011bkoho n\u011bco dostaneme, co to znamen\u00e1? Mimo jin\u00e9 i to,&hellip;\n <p> <a class=\"more-link\" href=\"https:\/\/www.icshop.cz\/darek-neni-na-skodu\/\">\u010ct\u011bte v\u00edce<\/a><\/p>","datePublished":"2026-07-03","dateModified":"2026-07-03","author":{"@type":"Person","@id":"https:\/\/www.icshop.cz\/author\/#Person","name":"","url":"https:\/\/www.icshop.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/b70ca3e57a61efa655568ea1bab21ec867ae74beaf8b182b9ca53fe6fcb8cee7?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/b70ca3e57a61efa655568ea1bab21ec867ae74beaf8b182b9ca53fe6fcb8cee7?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"icshop.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.icshop.cz\/wp-content\/uploads\/h_10_7.jpg","url":"https:\/\/www.icshop.cz\/wp-content\/uploads\/h_10_7.jpg","height":0,"width":0},"url":"https:\/\/www.icshop.cz\/darek-neni-na-skodu\/","about":["Zbo\u017e\u00ed"],"wordCount":413,"articleBody":"       My lid\u00e9 se pochopiteln\u011b nebr\u00e1n\u00edme, kdy\u017e n\u00e1m chce n\u011bkdo n\u011bco d\u00e1t. Dary a pozornosti r\u00e1di p\u0159ij\u00edm\u00e1me, pokud tyto tedy z na\u0161eho \u00fahlu pohledu aspo\u0148 za n\u011bco stoj\u00ed. A kdy\u017e od n\u011bkoho n\u011bco dostaneme, co to znamen\u00e1? Mimo jin\u00e9 i to, \u017ee si to na n\u011bj pamatujeme. Pamatujeme si, \u017ee n\u00e1m doty\u010dn\u00fd n\u011bkdy n\u011bco daroval a ud\u011blal n\u00e1m t\u00edm radost, a i kdybychom snad \u010dasem na tuto skute\u010dnost zapomn\u011bli, m\u016f\u017ee n\u00e1m ji darovan\u00e1 v\u011bc znovu p\u0159ipomenout, kdy\u017e se na ni pod\u00edv\u00e1me. Pokud ji tedy vlastn\u00edme del\u0161\u00ed dobu, pokud ji pou\u017e\u00edv\u00e1me, pokud nen\u00ed ur\u010dena t\u0159eba ke kr\u00e1tkodob\u00e9 spot\u0159eb\u011b.T\u00e9to skute\u010dnosti se nevyu\u017e\u00edv\u00e1 jenom tehdy, kdy\u017e si chce jeden \u010dlov\u011bk z\u00edskat p\u0159\u00edze\u0148 jin\u00e9ho jednotlivce. Praktick\u00e9 vyu\u017eit\u00ed nal\u00e9z\u00e1 i v podnikatelsk\u00e9 sf\u00e9\u0159e. Tam, kde se t\u0159eba i d\u00edky n\u00ed vyd\u011bl\u00e1vaj\u00ed pen\u00edze. Je sice samoz\u0159ejm\u00e9, \u017ee jenom rozd\u00e1v\u00e1n\u00edm reklamn\u00edch p\u0159edm\u011bt\u016f nikdo nezbohatne, ale p\u0159esto to m\u016f\u017ee m\u00edt pozitivn\u00ed vliv na nejednu podnikatelskou aktivitu. Proto\u017ee se d\u00e1 reklamn\u00edmi d\u00e1rky z\u00edskat i p\u0159\u00edze\u0148 obchodn\u00edch partner\u016f, dodavatel\u016f a samoz\u0159ejm\u011b klidn\u011b i z\u00e1kazn\u00edk\u016f. Nikdo z nich pochopiteln\u011b smyslupln\u00fdm reklamn\u00edm d\u00e1rkem neopovrhne.Pokud to m\u00e1 ale fungovat, je t\u0159eba rozd\u00e1vat takov\u00e9 reklamn\u00ed p\u0159edm\u011bty, kter\u00e9 se l\u00edb\u00ed. A tak\u00e9 takov\u00e9, kter\u00e9 jsou prakticky vyu\u017eiteln\u00e9 a dlouhodob\u011b upot\u0159ebiteln\u00e9. Proto\u017ee \u010d\u00edm \u010dast\u011bji a \u010d\u00edm ochotn\u011bji je ten obdarovan\u00fd pou\u017e\u00edv\u00e1, t\u00edm \u010dast\u011bji se mu jejich prost\u0159ednictv\u00edm tak\u00e9 p\u0159ipom\u00edn\u00e1 jejich d\u00e1rce. A z toho m\u016f\u017ee n\u011bco k\u00e1pnout.A tak je t\u0159eba reklamn\u00ed hrnek hodn\u011b dobr\u00e1 volba. Proto\u017ee ten se d\u00e1 vyu\u017e\u00edvat jako p\u0159ipom\u00ednka po hodn\u011b dlouhou dobu. Pokud samoz\u0159ejm\u011b vypad\u00e1 tak, aby ho obdarovan\u00fd pou\u017e\u00edvat cht\u011bl. A proto nen\u00ed \u0161patn\u00fdm rozhodnut\u00edm obdarov\u00e1vat ty, na nich\u017e \u010dlov\u011bku nebo firm\u011b z\u00e1le\u017e\u00ed, t\u0159eba pr\u00e1v\u011b reklamn\u00edmi hrnky. Ale to rad\u011bji jenom t\u011bmi profesion\u00e1ln\u011b vyroben\u00fdmi. Proto\u017ee jenom ty vypadaj\u00ed dost dob\u0159e na to, aby je jejich p\u0159\u00edjemce jenom n\u011bkam nezalo\u017eil nebo rovnou nevyhodil.                                                                                                                                                                                                                                                                                                                                                                                                  "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"D\u00e1rek nen\u00ed na \u0161kodu","item":"https:\/\/www.icshop.cz\/darek-neni-na-skodu\/#breadcrumbitem"}]}]